Have you been following the debate around giving consumers more choices for their set-top cable boxes?
Insights & Updates
Creativity can lead to innovation. And innovation can lead to creativity. But they are not the same–and neither is dependent on the other.
Good news folks. People are still watching TV. While the content may be spread out a little thinner than four major broadcast networks, as a TV ad guy, it feels great.
Participation in the Super Bowl is not for the faint-hearted, and running ads here is in many ways an act of faith. But if any of my clients expressed interest, I would totally counsel them to figure out a way to pony up and do it.