News & Insights

The latest updates and what's on our minds right now.

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06.14.19

Michelle Cardinal Selected as Cynopsis Top Women in Media Honoree

R2C Group, the performance-minded advertising agency, is elated to announce that CEO and Co-Founder Michelle Cardinal is a Cynopsis Top Women in Media Honoree. Michelle is recognized in the awards as an...

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06.12.19

1-800 Contacts Becomes An Integrated Agency Partner

DRAPER, Utah and PORTLAND, Ore., – June 12, 2019 – Online vision care pioneer 1-800 Contacts today announced it is unifying all paid marketing efforts to Portland agency R2C Group. The contact lens...

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12.17.18

Boomers, The Lack Of Affordable Housing And The Hyperlocal Focus On Community

Millennials will outpace baby boomers as the largest living generation in 2019, so how will boomers influence our economy and consume goods, services and media? Two stats I found recently struck me...

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12.04.18

R2C GROUP CELEBRATES 20-YEAR ANNIVERSARY Fueling Business Growth for Disruptor Brands

R2C Group, the data-driven creative and media agency based in Portland, Oregon is celebrating its 20th anniversary. Co-Founders Michelle Cardinal and Tim O’Leary founded agencies Cmedia and Respond2...

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11.18.18

R2C GROUP HIRES RIAN SCHMIDT AS SVP, TECHNOLOGY AS AGENCY EXPANDS MARKETING TECHNOLOGY PLATFORMS

R2C Group, the data-driven creative and media agency, announced that it has hired Rian Schmidt as SVP, Technology. Rian will lead all technology initiatives for the R2C Group portfolio of companies across...

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10.29.18

Is Caring Good For Business?

It’s a question I’ve been asking some of my fellow business leaders lately. SPOILER ALERT. I believe it is, and I recently gave a lecture at the University of Montana’s School of Business to make...

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