News & Insights

The latest updates and what's on our minds right now.

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03.16.23

Department of Justice Sues Google

In late January, the U.S. Department of Justice (DOJ), in conjunction with the Attorneys General of eight states, filed a civil antitrust lawsuit against Google, alleging Google has monopolized the digital...

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03.15.23

Rain the Growth Agency Forges New Client Partnerships with 1-800-Flowers.com, Lume, Rothy’s

The full-service agency announces engagements with DTC leaders Rain the Growth Agency, the leading independent, performance-minded, fully integrated DTC advertising agency, has partnered with 1-800-Flowers.com®,...

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03.09.23

Could ChatGPT Take Over Advertising?

ChatGPT by OpenAI is the latest in AI tech and is all the buzz from college students to tech giants such as Apple, Google, and Microsoft. With more than 100 million users to date, it’s only a matter...

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03.02.23

The Big Game Ads That Turned Viewers Like Me Into Big Softies

America’s marquee football contest occurred at the perfect time for all of us as the nation grapples with economic challenges, more mass shootings, UFOs, and constant updates of devastation around the...

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02.23.23

February 2023 Media Impact Report

In the February 2023 edition of the Media Impact Report… Implications of ChatGPT technology in media and advertising Details on the Department of Justice's case against Google Big Game ad...

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02.23.23

Rain the Growth Agency Names Mark Yesayian First Chief Strategy Officer

Rain the Growth Agency, the leading independent, performance-minded, fully integrated DTC advertising agency, has announced the promotion of Mark Yesayian to Chief Strategy Officer. In this new role, he...

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