12.14.20
Mercari Named the New Title Sponsor of the Texas Bowl
HOUSTON – Lone Star Sports & Entertainment and ESPN Events today announced Mercari, Inc. (Mercari US) as the new title sponsor of the Texas Bowl, an annual collegiate postseason showdown between...
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12.04.20
Media Impact Report #21 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #21, . In this edition: Companies should start preparing for a future where customer data is legally protected. The 2020 holiday season has been driving historically...
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11.10.20
Rain the Growth Agency Locks in High-Profile Deal with YouTube
Rain the Growth Agency, the leading independent, women-led, direct-to-consumer advertising agency, has achieved another major accomplishment within its omnichannel media practice by executing a high-profile...
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10.30.20
Media Impact Report #20 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #20, . In this edition: Consumer holiday shopping is predicted to be moving away from retail and happening more online. Streaming services are seeing large subscriber gains...
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10.23.20
Consumer Cellular Celebrates 25th Anniversary with Innovative Network Integrations
Consumer Cellular, the wireless provider ranked “Highest in Customer Service among Non-Contract Value Wireless Providers, Nine Times in a Row” by J.D. Power, launched a dynamic advertising and marketing...
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10.07.20
Media Impact Report #19 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #19, . In this edition: Dynamic pricing trends in digital remain consistent between battleground states and the remainder of the U.S. The rate of cord cutting continues...
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