06.23.20
Media Impact Report #14 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #14, . In this edition: CCPA regulations--evaluating what changes are needed, and mapping out a compliance checklist and timeline. Understanding customer makeup to get...
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06.12.20
Media Impact Report #13 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #13, . In this edition, we report on linear TV viewership arriving back at pre-pandemic levels, the return of entertainment productions and sports leagues with new safety...
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06.09.20
Let’s Talk About Racial Inequity. Send Me a Note
In the face of ongoing racial injustice in our country, many companies have been forced to acknowledge the racial inequity within their organizations, leadership teams and boards. As I have read various companies’...
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06.01.20
Keeps Launches New Advertising Campaign
Keeps, the leading hair loss telehealth provider, is proud to announce its new “Millions” campaign, launching today, that emphasizes the importance and future of telemedicine. Keeps offers on-demand...
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05.29.20
Media Impact Report #12 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #12, . In this edition, we explore the new shopping updates by Google and Facebook, the reemergence of sports programming, and the leveling off of television viewership...
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05.22.20
Media Impact Report #11 | COVID-19 Pandemic Advertising Ecosystem Impact
To download Media Impact Report #11, . In this edition, we unpack the accelerating trend in "Buy Online, Pick Up In Store" (BOPIS), while our buyers' Upfronts coverage reveals how network groups are trying...
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