09.04.19
AI Will Disrupt Advertising Media, But Not the Way You Think
Mention artificial intelligence (AI) to someone in advertising and the conversation usually turns to chatbots like Siri or Alexa. The idea is that these virtual assistants will collect audio data to enable...
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07.26.19
R2C Group Announces SheScales: a Marketing Accelerator for Female-Founded Companies
PORTLAND, OR -- July 26, 2019 -- R2C Group is officially launching SheScales: a first-of-its-kind, women-led performance marketing accelerator that empowers female founders to scale fearlessly. R2C will...
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07.10.19
R2C Group Joins Forces with The Initiative, an Accelerator Focused on Female-Founded Startups in Cannabis
PORTLAND—July 10, 2019—R2C Group is proud to announce today that they are partnering with The Initiative, a first of its kind accelerator program with a focus on underrepresented startups in the cannabis...
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06.14.19
Michelle Cardinal Selected as Cynopsis Top Women in Media Honoree
R2C Group, the performance-minded advertising agency, is elated to announce that CEO and Co-Founder Michelle Cardinal is a Cynopsis Top Women in Media Honoree. Michelle is recognized in the awards as an...
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06.12.19
1-800 Contacts Becomes An Integrated Agency Partner
DRAPER, Utah and PORTLAND, Ore., – June 12, 2019 – Online vision care pioneer 1-800 Contacts today announced it is unifying all paid marketing efforts to Portland agency R2C Group. The contact lens...
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12.17.18
Boomers, The Lack Of Affordable Housing And The Hyperlocal Focus On Community
Millennials will outpace baby boomers as the largest living generation in 2019, so how will boomers influence our economy and consume goods, services and media? Two stats I found recently struck me...
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