04.27.23
April 2023 Media Impact Report
In the April 2023 edition of the Media Impact Report… Media landscape trends to watch for long-term planning Updates from this year's Shoptalk event How Rain the Growth Agency is empowering...
Read It02.23.23
February 2023 Media Impact Report
In the February 2023 edition of the Media Impact Report… Implications of ChatGPT technology in media and advertising Details on the Department of Justice's case against Google Big Game ad...
Read It01.30.23
January 2023 Media Impact Report
In the January 2023 edition of the Media Impact Report… Seizing opportunities in CTV and OTT How to measure real brand health Streaming takes center stage at CES 2023 To download the full...
Read It11.30.22
November 2022 Media Impact Report
In the November 2022 edition of the Media Impact Report… An in-depth breakdown of the turmoil at Twitter Takeaways from the Digiday Fall Media Buying Summit Advice for DTC marketers in uncertain...
Read It10.27.22
October 2022 Media Impact Report
In the October 2022 edition of the Media Impact Report… Opportunities for brands in a challenging economy What you need to know about Netflix's ad-supported tier A recap of Advertising Week...
Read It09.22.22
September 2022 Media Impact Report
In the September 2022 edition of the Media Impact Report… Ad spend and political action is heating up ahead of the midterms—what does it mean for advertisers? How domestic and global economics...
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