Insights: Media Impact Reports

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06.25.26

June 2026 Media Impact Report

In the June 2026 edition of the Media Impact Report... Social Platforms Expanding into CTV Why Linear TV Needs to Move at the Speed of Performance Media To download the full report, . Want...

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05.28.26

May 2026 Media Impact Report

Image source: The Walt Disney Company In the May 2026 edition of the Media Impact Report... 2026 Upfronts recap How AI scales bias A look inside linear TV’s unexpected comeback To download...

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04.23.26

April 2026 Media Impact Report

Image source: IAB In the April 2026 edition of the Media Impact Report... Recapping the 2026 Newfronts Advertising opportunities around the NFL draft To download the full report, . Want...

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03.26.26

March 2026 Media Impact Report

In the March 2026 edition of the Media Impact Report... Why creative is the strongest performance lever in paid social Recapping the Spring Digiday Media Buying Summit To download the full report,...

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02.26.26

February 2026 Media Impact Report

In the February 2026 edition of the Media Impact Report... Why an $8 million Super Bowl ad is often less effective than an $8 million year‑round campaign Is TV really dead? AI in media strategy ...

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01.22.26

January 2026 Media Impact Report

In the January 2026 edition of the Media Impact Report... Our 2026 predictions A new way to think about reach and frequency in media planning To download the full report, . Want to get the...

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