05.23.24
May 2024 Media Impact Report
In the May 2024 edition of the Media Impact Report… The latest developments regarding TikTok’s future Overview of the current linear TV marketplace Navigating the cookieless future To...
Read It04.30.24
April 2024 Media Impact Report
In the April 2024 edition of the Media Impact Report… Newly certified media currencies for the 2024-25 Upfronts Updates on the MRI-Simmons Cord Evolution Study Leveraging metadata optimization...
Read It03.26.24
March 2024 Media Impact Report
In the March 2024 edition of the Media Impact Report… Embracing the untapped potential of news in digital video A look into this year’s Q1 linear TV Marketplace 2024 consumer trends To...
Read It02.27.24
February 2024 Media Impact Report
In the February 2024 edition of the Media Impact Report… A new sports streaming powerhouse and implications for advertisers The timeless relationship between brand building and sales To download...
Read It01.24.24
January 2024 Media Impact Report
In the January 2024 edition of the Media Impact Report… Our predictions for 2024 Is attention the golden metric? Revolutionizing CTV with custom AI algorithms To download the full report, . Want...
Read It11.16.23
November 2023 Media Impact Report
In the November 2023 edition of the Media Impact Report… Key themes and takeaways from Advertising Week NY - automated creative, CTV measurement, diversity-driven disruption and more The details...
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