02.13.25
Fubo / Venu Lawsuit Resolved with a Surprising Twist
In the September 2024 edition of our Media Impact Report, we reported on the lawsuit by Fubo that delayed—and potentially threatened—the launch of the sports streaming platform Venu. Venu was a joint...
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02.11.25
CES is AI’s Dream of a Trade Show
It’s been several years since Rain the Growth Agency had a significant presence at CES. Though it’s always hard to imagine being out of the office the week after we return from holiday break, 2025...
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02.06.25
TikTok Whiplash: How Brands Can Navigate Uncertainty
It actually happened. What consumers lamented and advertisers (and creators) feared, became a reality—at least for 12 hours—when TikTok went dark on January 18, after the Supreme Court upheld the proposed...
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02.04.25
Predictions for 2025
At the beginning of the year, we pool together predictions from Rain the Growth Agency leaders across disciplines. Some may be more bold than others, but are important to note for brands and advertisers...
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01.30.25
January 2025 Media Impact Report
In the January 2025 edition of the Media Impact Report… 2025 predictions from agency leaders How brands can navigate uncertainty with TikTok An update on sports streamer, Venu Recapping...
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01.23.25
Targeting Diverse Audiences for Brand and Customer Growth
For brands looking to increase brand awareness and customer acquisition, targeting more diverse audiences can, and should be, an integral part of their advertising strategy. Rain the Growth Agency...
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