When data is at the center decision making, advertising traditions are pushed aside. Instead, there are hypotheses that are tested, measured, and verified. Anything else is a waste of time.
Insights & Updates
Advertising, like government, moves at the speed of trust.
R2C Group helps build brands like Leesa, Peloton Cycle and Texture.
R2C Group, the data-driven creative and media agency, announced today that is has hired Joy McCammon as Director of Talent Management. McCammon will provide strategic direction across all aspects of human resources for the agency.